March 25th, 2008
Internet Business And Word Of Mouth Publicity
As ironic as it may sound, it is a fact that word of mouth publicity is the next big thing for Internet businesses. The difference is that the publicity is obtained in the virtual world and the concept has been awarded with a fancy name of Social Media Optimization. With the amount of user generated content and the overall participation of people to the Internet growing by leaps and bounds, the traditional methods of publicity for Internet business are not as effective any more. Social media optimization is what you need to do to get word of mouth publicity over the Internet.
